Winners
SALES AND
AD-OPERATIONS AWARDS
2024 DIGITAL SALES EXCELLENCE (INDIVIDUAL)
GOLD
DRIVING VISTAR MEDIA’S GROWTH AND PDOOH SUCCESS IN NZ
JACK MANNING
VISTAR MEDIA
2024 DIGITAL SALES EXCELLENCE (TEAM)
GOLD
NZME AGENCY SALES TEAM
NZME
2024 DIGITAL AD OPERATIONS EXCELLENCE (INDIVIDUAL)
GOLD
WALKING THE TALK - SUCCESS THROUGH DELIVERY
FREDA LIM
STUFF
2024 DIGITAL AD OPERATIONS EXCELLENCE (TEAM)
GOLD
NZME DIGITAL AD OPERATIONS: THE ULTIMATE DIGITAL REVENUE BODYGUARDS
NZME
CHANNEL EXCELLENCE AWARDS
2024 BEST USE OF CTV
SILVER
THE SPILLWAY CHALLENGE
PARTNERS: JAGUAR LAND ROVER NEW ZEALAND, SAMSUNG ADS
TOGETHER
SILVER
TVNZ+ OWNING THE CONNECTED TV FRONT DOOR
PARTNER: DENTSU
TVNZ
2024 BEST USE OF DIGITAL AUDIO
SILVER
THE GIFT OF HEARING
TRITON HEARING
STUFF
2024 BEST USE OF DISPLAY
SILVER
THE DIGITAL PRICE GAP PLATFORM - TRANSFORMING PAK’NSAVE’S LOCAL MARKETING
PARTNERS: PAK’NSAVE, PHD
FCB
SILVER
LOOK UP
PARTNERS: METSERVICE, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
2024 BEST USE OF DOOH
SILVER
LEADING THE EV CHARGE WITH GENESIS
PARTNERS: BASTION SHINE, GENESIS ENERGY
PHD MEDIA
GOLD
RESENE COLOURMATCH - MAKING EVERY MATCH A MASTERPIECE
PARTNERS: RESENE, MEDIASTONE
LUMO
GOLD
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
2024 BEST USE OF SEM
NO WINNERS
2024 BEST USE OF SOCIAL
SILVER
SPORT NZ UNPRO
PARTNERSL SPORT NZ, THE BREAKOUT ROOM
MBM
SILVER
WOOLWORTHS - THE CHRISTMAS STRESS SENSOR
PARTNER: WOOLWORTHS NZ
DENTSU
GOLD
MOVEMBER - ANCIENT INFLUENCERS
PARTNER: MOVEMBER
DENTSU
GOLD
STRAIGHT UP RUGBY: HOW 2DEGREES GAVE SUPER RUGBY AUPIKI BIGGER IMPACT FROM A SMALLER STAGE
PARTNERS: TBWA, SKY, FUSE, 2DEGREES, TIKTOK
OMD
2024 BEST USE OF VIDEO
SILVER
PIZZA HUT COUPLING UP WITH LOVE ISLAND & TVNZ+
PARTNERS: RESTAURANT BRANDS, TVNZ
PHD MEDIA
SILVER
THE MĀORI MONEY MOVEMENT
PARTNERS: TE ARA AHUNGA ORA RETIREMENT COMMISSION, TVNZ
TOGETHER
SILVER
THE UPSIDE
PARTNERS: AIA NEW ZEALAND, TVNZ, NZME
TOGETHER
GOLD
MOVEMBER - ANCIENT INFLUENCERS
PARTNER: MOVEMBER
DENTSU
GOLD
TVNZ CRICKET: EXCITEMENT HAS NO BOUNDARIES
PARTNERS: TVNZ, WSC
DENTSU
CAMPAIGN EFFECTIVENESS AWARDS
2024 BEST BRAND CAMPAIGN
GOLD
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
2024 BEST CHARITY CAMPAIGN
SILVER
MOVEMBER - ANCIENT INFLUENCERS
PARTNER: MOVEMBER
DENTSU
2024 BEST INTEGRATED DIGITAL EXCLUSIVE CAMPAIGN
SILVER
THE MĀORI MONEY MOVEMENT
PARTNER: TE ARA AHUNGA ORA RETIREMENT COMMISSION, TVNZ
TOGETHER
SILVER
TURNING BAD DATA INTO GOOD DATA
PARTNER: BRIGHTR
TOGETHER
2024 BEST MULTI-CHANNEL INTEGRATION CAMPAIGN
SILVER
Z ENERGY: HOME EV CHARGING
PARTNERS: LUMO, Z ENERGY, SAATCHI & SAATCHI
MBM
GOLD
FLIP YOUR PERSPECTIVE
PARTNERS: TRIBAL DDB, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
2024 BEST PODCAST CAMPAIGN AWARD
SILVER
ENABLEME | ROVA
PARTNER: ENABLEME
MEDIAWORKS
SILVER
THE UPSIDE
PARTNERS: AIA NEW ZEALAND, TVNZ, NZME
TOGETHER
GOLD
THE DAD POD - HELPING NEW KIWI DADS FEEL HEARD
PARTNER: CONTACT ENERGY
HEARTS & SCIENCE
2024 BEST RETAIL/ECOMMERCE CAMPAIGN
SILVER
BRINGING KIWI’S 24 DAYS OF CHRISTMAS DAILY DEALS
HEARTS & SCIENCE AND OMD
OMNICOM MEDIA GROUP
SILVER
FARMLANDS – FLOURISHING THROUGH THE PERFECT STORM
PARTNER: FARMLANDS
OMD
GOLD
PIZZA HUT COUPLING UP WITH LOVE ISLAND & TVNZ+
PARTNERS: RESTAURANT BRANDS, TVNZ
PHD MEDIA
GOLD
WOOLWORTHS - WHEN YOU CAN SHOP WITHOUT THINKING - BEST RETAIL/ECOMMERCE CAMPAIGN
PARTNERS: WOOLWORTHS NZ, GREENHOUSE BY M&C SAATCHI
DENTSU
DATA AND EFFECTIVENESS AWARDS
2024 BEST USE OF DATA: CAMPAIGN MEASUREMENT AND OPTIMISATION
SILVER
NISSAN: INFLUENCING ELECTRIC VEHICLE SALES
PARTNER: NISSAN
DENTSU
SILVER
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
2024 BEST USE OF DATA: CAMPAIGN TARGETING
SILVER
EARTHQUAKE TRIGGERED
PARTNER: NATURAL HAZARDS COMMISSION TOKA TŪ AKE (FORMERLY EQC)
VML
SILVER
NISSAN: INFLUENCING ELECTRIC VEHICLE SALES
PARTNER: NISSAN
DENTSU
SILVER
WOOLWORTHS - WHEN YOU CAN SHOP WITHOUT THINKING - BEST USE OF DATA - CAMPAIGN TARGETING
PARTNERS: WOOLWORTHS NZ, GREENHOUSE BY M&C SAATCHI
DENTSU
GOLD
TURNING BAD DATA INTO GOOD DATA
PARTNER: BRIGHTR
TOGETHER
2024 BEST USE OF PROGRAMMATIC
SILVER
NISSAN: INFLUENCING ELECTRIC VEHICLE SALES
PARTNER: NISSAN
DENTSU
2024 BEST USE OF SEO
GOLD
TAKING TVNZ+ SEO TO THE BIG SCREEN
PARTNER: DENTSU
TVNZ
2024 BEST USE OF TECHNOLOGY
SILVER
BRINGING KIWIS 24 DAYS OF CHRISTMAS DEALS
OMNICOM MEDIA GROUP (HEARTS & SCIENCE AND OMD)
SILVER
LOOK UP
PARTNERS: METSERVICE, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
Grand Awards
2024 DIGITAL PRODUCT OR SERVICE OF THE YEAR
TVNZ+ ACTIVATE
TVNZ
2024 COUNCIL MEMBER OF THE YEAR
EXTRA MILE ACHIEVERS: CELEBRATING THOSE WHO INSPIRE US ALL
TRAVENA ADDENBROOKE, SPARK NZ
2024 EMERGING TALENT
ISHAL ESHNA: THE SWISS ARMY KNIFE OF DIGITAL AD OPERATIONS
NZME
2024 SERVICE TO THE INDUSTRY
KRIS HADLEY
TOGETHER
2024 MEDIA PUBLISHER OF THE YEAR
NZME - MEDIA PUBLISHER OF THE YEAR
NZME
2024 MEDIA AGENCY OF THE YEAR
PHD AOTEAROA
PHD MEDIA
2024 CREATIVE AGENCY OF THE YEAR
DDB GROUP AOTEAROA
DDB
2024 BEST IN SHOW
MOVEMBER - ANCIENT INFLUENCERS
DENTSU
SALES AND
AD-OPERATIONS AWARDS
2024 DIGITAL SALES EXCELLENCE (INDIVIDUAL)
LEADING DIGITAL SALES EXCELLENCE AT NZME
ASH SPARROW
NZME
DRIVING SALES THROUGH INNOVATION
IAN HU
TVNZ
DRIVING VISTAR MEDIA’S GROWTH AND PDOOH SUCCESS IN NZ
JACK MANNING
VISTAR MEDIA
MAKING THE CLIENT THE HERO
CAYLEE TEN VELDE
WARNER BROS. DISCOVERY
RETAIN, RECOVER & RECRUIT. DRIVING REVENUE GROWTH FOR WE ARE FRANK
LAUREN KENNAWAY
WE ARE FRANK
2024 DIGITAL SALES EXCELLENCE (TEAM)
NZME AGENCY SALES TEAM
NZME
2024 DIGITAL AD OPERATIONS EXCELLENCE (INDIVIDUAL)
WALKING THE TALK - SUCCESS THROUGH DELIVERY
FREDA LIM
STUFF
2024 DIGITAL AD OPERATIONS EXCELLENCE (TEAM)
NZME DIGITAL AD OPERATIONS: THE ULTIMATE DIGITAL REVENUE BODYGUARDS
NZME
TVNZ: DRIVING ADVERTISING SUCCESS THROUGH EXCELLENCE
TVNZ
WARNER BROS. DISCOVERY AD OPERATIONS TEAM
WARNER BROS. DISCOVERY
CHANNEL EXCELLENCE AWARDS
2024 BEST USE OF CTV
THE SPILLWAY CHALLENGE
PARTNERS: JAGUAR LAND ROVER NEW ZEALAND, SAMSUNG ADS
TOGETHER
TVNZ+ - OWNING THE CONNECTED TV FRONT DOOR
PARTNER: DENTSU
TVNZ
2024 BEST USE OF DISPLAY
TVNZ CRICKET: EXCITEMENT HAS NO BOUNDARIES
PARTNERS: TVNZ, WSC
DENTSU
THE DIGITAL PRICE GAP PLATFORM - TRANSFORMING PAK’NSAVE’S LOCAL MARKETING
PARTNERS: PAK’NSAVE, PHD
FCB
METSERVICE / METLINK COMMUTE FORECAST
PARTNERS: GREATER WELLINGTON REGIONAL COUNCIL, METLINK / VML
METSERVICE
LOOK UP
PARTNERS: METSERVICE, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
2024 BEST USE OF DOOH
THE DIGITAL PRICE GAP PLATFORM - TRANSFORMING PAK’NSAVE’S LOCAL MARKETING
PARTNERS: PAK’NSAVE, PHD
FCB
RESENE COLOURMATCH - MAKING EVERY MATCH A MASTERPIECE
PARTNERS: RESENE, MEDIASTONE
LUMO
Z ENERGY: HOME EV CHARGING
PARTNERS: LUMO, Z ENERGY, SAATCHI & SAATCHI
MBM
TEAM FRESH: FRESHCHOICE’S ROUND-THE-CLOCK COMMITMENT
PARTNERS: FRESHCHOICE SUPERMARKETS, DENTSU
MEDIAWORKS
LEADING THE EV CHARGE WITH GENESIS
PARTNERS: BASTION SHINE, GENESIS ENERGY
PHD MEDIA
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
2024 BEST USE OF SEM
WOOLWORTHS - AUTOMATING OUR WAY TO ONLINE SALES SUCCESS - BEST USE OF SEM
PARTNER: WOOLWORTHS NZ
DENTSU
CONTACT’S VALUE LEADERBOARD
PARTNER: CONTACT ENERGY
HEARTS & SCIENCE
STRATEGIC SEM FOR A FITTER PLANET
LES MILLS & LES MILLS INTERNATIONAL
SOUTHERN CROSS PET INSURANCE: OUTPUURRFORMING SEM GOALS
PARTNERS: SOUTHERN CROSS, TBWA
MBM
POWERING THE MULTIBRAND EFFECT
PARTNERS: GENESIS ENERGY
PHD MEDIA
REBEL SPORT LOCAL INVENTORY ADS
PARTNERS: REBEL SPORT (BRISCOE GROUP)
STANLEY ST
2024 BEST USE OF SOCIAL
NEIGHBOURHOOPS
PARTNERS: EDGEWELL PERSONAL CARE NZ (SCHICK)
CHEMISTRY
MOVEMBER - ANCIENT INFLUENCERS
PARTNER: MOVEMBER
DENTSU
WOOLWORTHS - THE CHRISTMAS STRESS SENSOR
PARTNER: WOOLWORTHS NZ
DENTSU
LES MILLS: TURNING TO TIKTOK TO RAISE THE BAR
PARTNER: TIKTOK
LES MILLS
SPORT NZ UNPRO
PARTNERSL SPORT NZ, THE BREAKOUT ROOM
MBM
STRAIGHT UP RUGBY: HOW 2DEGREES GAVE SUPER RUGBY AUPIKI BIGGER IMPACT FROM A SMALLER STAGE
PARTNERS: TBWA, SKY, FUSE, 2DEGREES, TIKTOK
OMD
#SPARKOPENAUDITION
PARTNER: SPARK NZ
PHD MEDIA
THOMPSON SPENCER, THE GREATEST LITTLE AGENCY IN THE WORLD
PARTNERS: ASAHI, AUCKLAND TRANSPORT, SIMPLOT, BUTTERWORTH TE MUNA ESTATE
THOMPSON SPENCER
2024 BEST USE OF VIDEO
MOVEMBER - ANCIENT INFLUENCERS
PARTNER: MOVEMBER
DENTSU
TVNZ CRICKET: EXCITEMENT HAS NO BOUNDARIES
PARTNERS: TVNZ, WSC
DENTSU
SOUTHERN CROSS PET INSURANCE: PAWS OFF
PARTNERS: SOUTHERN CROSS, TBWA, NZME
MBM
LOCAL TASTES BETTER
PARTNERS: TOGETHER, GEORGE WESTON FOODS
NZME
UNWRAPPING ONLINE FOR FATHER’S DAY
OMNICOM MEDIA GROUP (HEARTS & SCIENCE AND OMD)
PIZZA HUT COUPLING UP WITH LOVE ISLAND & TVNZ+
PARTNERS: RESTAURANT BRANDS, TVNZ
PHD MEDIA
THE MĀORI MONEY MOVEMENT
PARTNERS: TE ARA AHUNGA ORA RETIREMENT COMMISSION, TVNZ
TOGETHER
THE UPSIDE
PARTNERS: AIA NEW ZEALAND, TVNZ, NZME
TOGETHER
FORD ESCAPES MEDIA WASTAGE & DRIVES ENGAGEMENT WITH VDX.TV
PARTNER: FORD, MINDSHARE
VDX.TV
CAMPAIGN EFFECTIVENESS AWARDS
2024 BEST BRAND CAMPAIGN
CERT NZ: OWN YOUR ONLINE
PARTNER: CERT NZ
MBM
FENZ BATTERIES: WARNING LABELS
PARTNERS: FIRE & EMERGENCY NZ, MOTION SICKNESS
MBM
PIZZA HUT COUPLING UP WITH LOVE ISLAND & TVNZ+
PARTNERS: RESTAURANT BRANDS, TVNZ
PHD MEDIA
FLIP YOUR PERSPECTIVE
PARTNERS: TRIBAL DDB, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
2024 BEST CHARITY CAMPAIGN
MOVEMBER - ANCIENT INFLUENCERS
PARTNER: MOVEMBER
DENTSU
2024 BEST INTEGRATED DIGITAL EXCLUSIVE CAMPAIGN
THE DIGITAL PRICE GAP PLATFORM - TRANSFORMING PAK’NSAVE’S LOCAL MARKETING
PARTNER: PAK’NSAVE, PHD
FCB
ALCOHOL, AVATARS AND AI - RECRUITING IN THE METAVERSE
PARTNERS: MASSEY UNIVERSITY SHORE & WHĀRIKI RESEARCH CENTRE
HEMISPHERE & ACQUIRE
ONE SEARCH, ONE SOLUTION: TRANSFORMING ASB’S SEARCH STRATEGY
PARTNER: ASB
INITIATIVE
FARMLANDS – FLOURISHING THROUGH THE PERFECT STORM
PARTNER: FARMLANDS
OMD
GRIMACE HAS JOINED THE GAME
PARTNERS: DDB GROUP, MCDONALD’S NEW ZEALAND
OMD
PIZZA HUT COUPLING UP WITH LOVE ISLAND & TVNZ+
PARTNERS: RESTAURANT BRANDS, TVNZ
PHD MEDIA
PROXIMITY ISN’T EVERYTHING, BUT IT’S CLOSE
PARTNER: FOODSTUFFS NZ
PHD MEDIA
POWERSWITCH - IT PAYS TO CHANGE
PARTNER: POWERSWITCH
REASON
LOOK UP
PARTNERS: METSERVICE, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
THE MĀORI MONEY MOVEMENT
PARTNER: TE ARA AHUNGA ORA RETIREMENT COMMISSION, TVNZ
TOGETHER
TURNING BAD DATA INTO GOOD DATA
PARTNER: BRIGHTR
TOGETHER
2024 BEST MULTI-CHANNEL INTEGRATION CAMPAIGN
THE DAD POD - HELPING KIWI DADS FEEL HEARD
PARTNER: CONTACT ENERGY
HEARTS & SCIENCE
WHILE EVERYONE HAS AN OPINION, BNZ OFFERS GENUINE EXPERTISE
PARTNERS: BNZ, COLENSO
HEARTS & SCIENCE
CONSERVATION THROUGH DIGITISATION - THE NZ FISHING RULES APP
PARTNER: MINISTRY FOR PRIMARY INDUSTRIES / FISHERIES NEW ZEALAND
HEMISPHERE
FENZ BATTERIES: WARNING LABELS
PARTNERS: FIRE & EMERGENCY NZ, MOTION SICKNESS
MBM
Z ENERGY: HOME EV CHARGING
PARTNERS: LUMO, Z ENERGY, SAATCHI & SAATCHI
MBM
STRAIGHT UP RUGBY: HOW 2DEGREES GAVE SUPER RUGBY AUPIKI BIGGER IMPACT FROM A SMALLER STAGE
PARTNERS: TBWA, SKY, FUSE, 2DEGREES, TIKTOK
OMD
THE INSTIGATORS
PARTNER: TRUE
OMD
ON ALL 24 DAYS OF CHRISTMAS, THE WAREHOUSE GAVE TO ME…
OMNICOM MEDIA GROUP (HEARTS & SCIENCE AND OMD)
GENESIS BUSINESS – SIMPLIFYING FOR SUCCESS
PARTNER: BASTION SHINE, GENESIS ENERGY
PHD MEDIA
YOU CAN HIREPOOL THAT
PARTNER: HIREPOOL
REASON
FLIP YOUR PERSPECTIVE
PARTNERS: TRIBAL DDB, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
THE UPSIDE
PARTNERS: AIA NEW ZEALAND, TVNZ, NZME
TOGETHER
2024 BEST PODCAST CAMPAIGN AWARD
THE DAD POD - HELPING NEW KIWI DADS FEEL HEARD
PARTNER: CONTACT ENERGY
HEARTS & SCIENCE
ENABLEME | ROVA
PARTNER: ENABLEME
MEDIAWORKS
THE UPSIDE
PARTNERS: AIA NEW ZEALAND, TVNZ, NZME
TOGETHER
2024 BEST RETAIL/ECOMMERCE CAMPAIGN
WOOLWORTHS - WHEN YOU CAN SHOP WITHOUT THINKING - BEST RETAIL/ECOMMERCE CAMPAIGN
PARTNERS: WOOLWORTHS NZ, GREENHOUSE BY M&C SAATCHI
DENTSU
PUTTING THE + BACK IN PAPER PLUS’S BOTTOM LINE
PARTNER: PAPER PLUS
MBM
FARMLANDS – FLOURISHING THROUGH THE PERFECT STORM
PARTNER: FARMLANDS
OMD
THE INSTIGATORS
PARTNER: TRUE
OMD
BRINGING KIWI’S 24 DAYS OF CHRISTMAS DAILY DEALS
OMNICOM MEDIA GROUP (HEARTS & SCIENCE AND OMD)
PIZZA HUT COUPLING UP WITH LOVE ISLAND & TVNZ+
PARTNERS: RESTAURANT BRANDS, TVNZ
PHD MEDIA
DATA AND EFFECTIVENESS AWARDS
2024 BEST USE OF DATA: CAMPAIGN MEASUREMENT AND OPTIMISATION
NISSAN: INFLUENCING ELECTRIC VEHICLE SALES
PARTNER: NISSAN
DENTSU
ON ALL 24 DAYS OF CHRISTMAS, THE WAREHOUSE GAVE TO ME…
OMNICOM MEDIA GROUP (HEARTS & SCIENCE AND OMD)
DATA-DRIVEN DEMOCRACY
PARTNER: BLIS
PURE SEO
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
2024 BEST USE OF DATA: CAMPAIGN TARGETING
NISSAN: INFLUENCING ELECTRIC VEHICLE SALES
PARTNER: NISSAN
DENTSU
WOOLWORTHS - WHEN YOU CAN SHOP WITHOUT THINKING - BEST USE OF DATA - CAMPAIGN TARGETING
PARTNERS: WOOLWORTHS NZ, GREENHOUSE BY M&C SAATCHI
DENTSU
DIGITISING THE APPEEL OF MONOPOLY
PARTNERS: ANNALECT, TRACK, TVNZ, NZME, DDB SYDNEY, OMD
OMD
PROXIMITY ISN’T EVERYTHING, BUT IT’S CLOSE
PARTNER: FOODSTUFFS NZ
PHD MEDIA
DATA-DRIVEN DEMOCRACY
PARTNER: BLIS
PURE SEO
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
TURNING BAD DATA INTO GOOD DATA
PARTNER: BRIGHTR
TOGETHER
EARTHQUAKE TRIGGERED
PARTNER: NATURAL HAZARDS COMMISSION TOKA TŪ AKE (FORMERLY EQC)
VML
2024 BEST USE OF PROGRAMMATIC
NISSAN: INFLUENCING ELECTRIC VEHICLE SALES
PARTNER: NISSAN
DENTSU
Z ENERGY: EV HOME CHARGING
PARTNERS: LUMO, Z ENERGY, SAATCHI & SAATCHI
MBM
PROGRAMMATIC MOVES A NATION
PARTNER: BLIS
PURE SEO
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
2024 BEST USE OF SEO
CLEARING OUT THE WEEDS FOR SEO SUCCESS AT STIHL SHOP
PARTNER: STIHL SHOP
OVERDOSE DIGITAL
TAKING TVNZ+ SEO TO THE BIG SCREEN
PARTNER: DENTSU
TVNZ
FURY ROAD TO THE TOP OF SEARCH RANKINGS
PARTNER: AJ MOTORS
WEBZILLA
2024 BEST USE OF TECHNOLOGY
NISSAN: INFLUENCING ELECTRIC VEHICLE SALES
PARTNER: NISSAN
DENTSU
TVNZ CRICKET: EXCITEMENT HAS NO BOUNDARIES
PARTNERS: TVNZ, WSC
DENTSU
Z ENERGY: EV HOME CHARGING
PARTNERS: LUMO, Z ENERGY, SAATCHI & SAATCHI
MBM
DIGITISING THE APPEEL OF MONOPOLY
PARTNERS: ANNALECT, TRACK, TVNZ, NZME, DDB SYDNEY, OMD
OMD
BRINGING KIWIS 24 DAYS OF CHRISTMAS DEALS
OMNICOM MEDIA GROUP (HEARTS & SCIENCE AND OMD)
LOOK UP
PARTNERS: METSERVICE, SAMSUNG ELECTRONICS NEW ZEALAND
SPARK FOUNDRY
SELLER OPPORTUNITY SCORE
PARTNER: BARFOOT & THOMPSON
TOGETHER
Grand Awards
2024 DIGITAL PRODUCT OR SERVICE OF THE YEAR
‘BACK TO NEWS’
GROUPM
TRANSFORMING THE ADVERTISING EXPERIENCE: NZ HERALD’S STRATEGIC REDESIGN
NZME
SCROLL GAMING
SCROLL MEDIA
STUFF.CO.NZ - THE REPLATFORM
STUFF
TVNZ+ ACTIVATE
TVNZ
THE TRANSFORMATION OF THREENOW
WARNER BROS. DISCOVERY
2024 COUNCIL MEMBER OF THE YEAR
EXTRA MILE ACHIEVERS: CELEBRATING THOSE WHO INSPIRE US ALL
TRAVENA ADDENBROOKE, SPARK NZ
COURAGE OVER COMFORT: LEADING WITH IMPACT
SARAH O’CARROLL VDX.TV
2024 EMERGING TALENT
JEANIE’S REMARKABLE JOURNEY
JEANIE PATTERSON
HEARTS & SCIENCE
ABBY MCDOWELL: RISING STAR IN DIGITAL MEDIA AT NZME
NZME
ISHAL ESHNA: THE SWISS ARMY KNIFE OF DIGITAL AD OPERATIONS
NZME
JACOB ELDER EMERGES AS A CATALYST FOR DIGITAL GROWTH AND TEAM EMPOWERMENT AT NZME
NZME
LAUREN SIMPKINS
NZME
GEORGIA YURJEVIC - STANLEY ST STAR
STANLEY ST
ANA REZENDE
WARNER BROS. DISCOVERY
JUSTIN’S PORTFOLIO: JUST-IN-DIGITAL
WEBZILLA
2024 SERVICE TO THE INDUSTRY
NZ MEDIA’S OWN KEANU REEVES (AKA CHRISTOPHE SPENCER)
CHRISTOPHE SPENCER
TONY BOYTE: 18 YEARS OF CHAMPIONING COLLABORATION AND INNOVATION IN NEW ZEALAND’S MEDIA LANDSCAPE
TONY BOYTE
KRIS HADLEY
TOGETHER
2024 MEDIA PUBLISHER OF THE YEAR
NZME - MEDIA PUBLISHER OF THE YEAR
NZME
STUFF.CO.NZ AND THE “CONSCIOUS UNCOUPLING” OF PREMIUM MASTHEADS
STUFF
TVNZ’S DIGITAL HORIZON
TVNZ
2024 MEDIA AGENCY OF THE YEAR
LEADING THE INDUSTRY IN DIGITAL ‘CONNECTIONS THAT MATTER’
HEARTS & SCIENCE
PHD AOTEAROA
PHD MEDIA
TODAY, TOMORROW, TOGETHER
TOGETHER
2024 CREATIVE AGENCY OF THE YEAR
DDB GROUP AOTEAROA
DDB
THOMPSON SPENCER, THE GREATEST LITTLE AGENCY IN THE WORLD
THOMPSON SPENCER
2023 Winners
& Finalists
2023
Winners
Congratulations to the 2023 IAB New Zealand Digital Advertising Awards winners in each of the five categories:
SALES AND
AD-OPERATIONS AWARDS
2023 AUDIO SALES EXCELLENCE
GOLD
TYSON JEMMETT
STUFF
2023 DISPLAY SALES EXCELLENCE
GOLD
PLACEMAKERS TRADIES FORECAST
MEL GRAHAM
METSERVICE
2023 DOOH SALES EXCELLENCE
GOLD
PROGRAMMATIC POWERBALL. IMAGINE!
JACK PLOWRIGHT
LUMO DIGITAL OUTDOOR
2023 SPONSORSHIP SALES EXCELLENCE
GOLD
TYSON JEMMETT
STUFF
2023 VIDEO SALES EXCELLENCE
GOLD
SUNNY SINGH
TVNZ
2023 JUNIOR AD OPERATIONS EXCELLENCE
GOLD
LARISSA WELFORD
GO MEDIA
2023 SENIOR AD OPERATIONS EXCELLENCE
GOLD
DAMIAN'S AD-VENTURES IN AD OPS EXCELLENCE
DAMIAN GOMEZ
HEARTS & SCIENCE
2023 TECHNICAL AD OPERATIONS EXCELLENCE
GOLD
LIAM COUPE - ENSURING THE FUTURE OF NZ'S RICHEST LOCAL FIRST-PARTY DATA SET
TRADE ME
CHANNEL EXCELLENCE AWARDS
2023 BEST USE OF AUDIO
GOLD
ASB 'LEVEL UP' PODCAST X ROVA
MEDIAWORKS - ROVA, ASB
MEDIAWORKS
2023 BEST USE OF DISPLAY
GOLD
FARM GENIE
TOGETHER, BALLANCE AGRI-NUTRIENTS
TOGETHER
2023 BEST USE OF DOOH
GOLD
REINVENTING THE HALF GRAPEFRUIT
MBM, LUMO DIGITAL OUTDOOR, HIVESTACK, LATCH, MERO
LUMO DIGITAL OUTDOOR
SILVER
THE WAREHOUSE - NIGEL'S NATIONAL CHRISTMAS TAKEOVER
OMD NEW ZEALAND, DDB
OMD NEW ZEALAND
2023 BEST USE OF GAMING
GOLD
MCDONALD’S REWARDS LOYALTY APP
OMD NEW ZEALAND
2023 BEST USE OF MOBILE
GOLD
KFC FINGER KICKIN' GOOD
RESTAURANT BRANDS NZ, STANLEY ST, CULTURE, PHD MEDIA, DRUM, METHOD DIGITAL
STANLEY ST
2023 BEST USE OF NATIVE
SILVER
HIJACKING THE WEATHER TO GET BOATIES TO PAY ATTENTION FOR MARITIME NZ
PHD AOTEAROA, METSERVICE
PHD AOTEAROA
2023 BEST USE OF SOCIAL
GOLD
FENZ 'YOU’RE COOKED'
MBM, FIRE AND EMERGENCY NEW ZEALAND
MBM
GOLD
SHARING THE AROHA OF TOURISM
TOGETHER, TOURISM INDUSTRY ASSOCIATION
TOGETHER
SILVER
WAKA KOTAHI 'SO YOU THINK YOU CAN DRIVE?'
MBM, WAKA KOTAHI
MBM
2023 BEST USE OF SPONSORSHIP
GOLD
NEWSCUBS
SPARK FOUNDRY, WARNER BROS. DISCOVERY, WESTPAC
SPARK FOUNDRY
SILVER
COOKS ON FIRE
OMD NEW ZEALAND, TVNZ
OMD NEW ZEALAND
SILVER
UNITING KIWIS TO FEEL SAFER ONLINE
HEARTS & SCIENCE
2023 BEST USE OF VIDEO
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SKINNY, GAMING THE SYSTEM
PHD AOTEAROA, COLENSO BBDO
PHD AOTEAROA
SILVER
AMPLIFYING TRADE ME’S VIDEO SHOP WINDOW
MBM, TRADE ME
MBM
SILVER
AN ARNOTT'S STATE OF MOOD
SPARK FOUNDRY, TVNZ, ARNOTT'S
SPARK FOUNDRY
CAMPAIGN EFFECTIVENESS AWARDS
2023 BEST BRAND CAMPAIGN
GOLD
FENZ 'YOU’RE COOKED'
MBM, FIRE AND EMERGENCY NEW ZEALAND
MBM
SILVER
THE STATE MISTAKE REPORT
PHD AOTEAROA, COLENSO BBDO
PHD AOTEAROA
2023 BEST CAMPAIGN ON A BUDGET
GOLD
ROOF ID
TOGETHER, COLORSTEEL
TOGETHER
2023 BEST CHARITY CAMPAIGN
SILVER
MOVEMBER - GETTING TRIM
DENTSU AOTEAROA
2023 BEST ECOMMERCE CAMPAIGN
GOLD
THE LOYALTY GROWTH GATEWAY
HEARTS & SCIENCE NZ
SILVER
COUNTDOWN - ONLINE SHOPPING
DENTSU AOTEAROA
2023 BEST INTEGRATED DIGITAL EXCLUSIVE CAMPAIGN
GOLD
THE LOYALTY GROWTH GATEWAY
HEARTS & SCIENCE
SILVER
AN ARNOTT'S STATE OF MOOD
SPARK FOUNDRY, TVNZ, ARNOTT'S
SPARK FOUNDRY
SILVER
PREDICTING FINANCIAL NEEDS
TOGETHER, TE ARA AHUNGA ORA RETIREMENT COMMISSION
TOGETHER
2023 BEST MULTI-CHANNEL INTEGRATION CAMPAIGN
GOLD
EXTINGUISHING FIRE DANGER
MBM, FIRE AND EMERGENCY NEW ZEALAND
MBM
SILVER
AMP INVESTARS
FCB, AMP
FCB
SILVER
TRASH TALKING - CHRISTCHURCH CITY COUNCIL RECYCLING
OMD NEW ZEALAND
2023 BEST PERFORMANCE CAMPAIGN
GOLD
ROOF ID
TOGETHER, COLORSTEEL
TOGETHER
SILVER
NOEL LEEMING - OMNICHANNEL SEARCH FOR ALL SHOPPING JOURNEYS
OMD NEW ZEALAND, GOOGLE
OMD NEW ZEALAND
DATA AND EFFECTIVENESS AWARDS
2023 BEST USE OF DATA: CAMPAIGN TARGETING
GOLD
ROOF ID
TOGETHER, COLORSTEEL
TOGETHER
SILVER
COUNTDOWN - ONLINE SHOPPING
DENTSU AOTEAROA
SILVER
FARM GENIE
TOGETHER, BALLANCE AGRI-NUTRIENTS
TOGETHER
2023 BEST USE OF DATA: CAMPAIGN MEASUREMENT AND OPTIMISATION
GOLD
MCDONALD'S MINDSET MATRIX
OMD NEW ZEALAND
2023 BEST USE OF PROGRAMMATIC
GOLD
FARM GENIE
TOGETHER, BALLANCE AGRI-NUTRIENTS
TOGETHER
GOLD
GREEN ACRES/HIRE-A-HUBBY - SELLING THE DREAM
DENTSU AOTEAROA
SILVER
TRASH TALKING - CHRISTCHURCH CITY COUNCIL RECYCLING
OMD NEW ZEALAND
2023 BEST USE OF SEM AND/OR SEO
GOLD
DELIVERING GOOD NIGHTS WITH SEARCH
HEARTS & SCIENCE
SILVER
EXTINGUISHING FIRE DANGER
MBM, FIRE AND EMERGENCY NEW ZEALAND
MBM
SILVER
THE LOYALTY GROWTH GATEWAY
HEARTS & SCIENCE
2023 BEST USE OF TECHNOLOGY
GOLD
ROOF ID
TOGETHER, COLORSTEEL
TOGETHER
SILVER
AMP INVESTARS
FCB, AMP
FCB
SILVER
RIDGE’S PROFOUND TALK GENERATOR
MBM, GRIFFIN'S
MBM
Grand Awards
2023 DIGITAL SALES EXCELLENCE (INDIVIDUAL)
GOLD
PUTTING HUMANS AT THE CENTRE OF A THRIVING AI POWERED ADVERTISING ECOSYSTEM
HANNAH WEIR
GOOGLE
2023 DIGITAL SALES EXCELLENCE (TEAM)
GOLD
NZME DIGITAL DIRECT TEAM
MATT FUSSELL
NZME
2023 DIGITAL PRODUCT OF THE YEAR
GOLD
TVNZ+ STREAM ON
TVNZ
2023 COUNCIL MEMBER OF THE YEAR
GOLD
KATE GRIGG
PUBLICIS MEDIA EXCHANGE
2023 EMERGING TALENT
GOLD
ELLA LIDDELL
TOGETHER
2023 SERVICE TO THE INDUSTRY
GOLD
PIONEER, STEWARD, AND MENTOR IN THE WORLD OF DIGITAL
RICHARD CONWAY
PURE SEO
2023 AGENCY OF THE YEAR
GOLD
EVOLVING DIGITAL, TOGETHER
TOGETHER