The IAB New Zealand Digital Advertising Awards celebrates the increasing success of the digital media advertising industry in New Zealand.
In 2018 digital advertising revenue surpassed $1 billion for the first time, following four consecutive quarters of double-digit growth, up almost 15% year-on-year, and well above the entire advertising industry’s year-on-year growth of 2.8%. Digital revenue continues to grow and cement itself as an increasingly important component of many advertisers’ marketing strategies.
Reflecting the significantly higher profile of the awards this year, key stakeholder feedback from agencies, brands and publishers has contributed to shaping and increasing the number of awards categories from 17 to 23 this year.
To facilitate the judging process and increase sponsor visibility, the IABNZ will be switching its entry and judging process to online platform Award Force Pro providing sponsor visibility throughout the site. This will be the first point of reference for all IAB New Zealand Digital Advertising Awards entries and judges.
The 2019 IAB New Zealand Digital Advertising Awards will recognise outstanding companies and individuals, and bring together 300 of the very best in New Zealand digital advertising, each of whom are shaping this dynamic industry.